NEW YORK, NEW YORK - OCTOBER 06: (L-R) Sherene Hilal, Chief Ads Product Officer at SiriusXM, Scott Walker, Sr VP, Chief Advertising Revenue Officer for SiriusXM, Lizzie Collins, Sr VP, B2B Marketing and Ad Innovation at SiriusXM and Sean Gibbons, Chief Automotive & Broadcast Technology Officer at SiriusXM, attend the SiriusXM Built With Audio event at Storied NYC on October 06, 2025 in New York City. (Photo by Cindy Ord/Getty Images for SiriusXM)